Created and produced since 1981 by Jean Marie Boursicot,
The Night of the AdEaters is a show that now runs in more than 40 countries worldwide dedicated to showing the production of advertising among 60 different nationalities on the Big Screen and in a crazy atmosphere! More than 100 cities in the whole world sign on to the tour annually, from Tokyo to Paris, including as well Moscow, Santiago de Chile, Mexico City, Hong Kong or Geneva.

MSA has touring the show allover Romania, between 2004 and 2012. All editions have been sold out, and fans from Iasi, Timisoara, Sibiu, Brasov, Constanta and many more cities had the opportunity to watch the “top of the crop” in worldwide advertising ant to interact with favorite brands.